Suspending Trump's account was the most high-profile and controversial content moderation decision Meta has ever made. Now its move to reinstate him thrusts the company back into the middle of a contentious debate over tech platforms' power to determine who gets a voice online.
In a statement on Truth Social, the company Trump helped create and financially back, the former president said: "FACEBOOK, which has lost Billions of Dollars in value since 'deplatforming' your favorite President, me, has just announced that they are reinstating my account. Such a thing should never again happen to a sitting President, or anybody else who is not deserving of retribution!"
Facebook Like Back
Still, regaining his Facebook account, which had 35 million followers when it was suspended, is likely to be a boon as Trump seeks the presidency in 2024. While he famously used Twitter on the campaign trail and in office to announce policy, indulge fans and goad enemies, Facebook was a major engine of his fundraising efforts, generating hundreds of millions of dollars in campaign contributions. (Trump's campaign page was not affected by the ban and has continued to raise money via Facebook.)
One element of Facebook that we may not realize is how often we use the Like to affirm something about ourselves. In a study of more than 58,000 people who made their likes public through a Facebook app, researchers discovered that Likes could predict a number of identification traits that users had not disclosed:
When it comes to how we choose to like brands and companies, the motivation is a bit simpler. A Syncapse study found that most people seem to make these decision based on practical reasons, like wanting to receive coupons and regular updates from companies they like.
One more thing we know about what gets shared: High-share content tends to trigger a high-arousal emotion, like amusement, fear or anger, as opposed to a low-arousal emotion like sadness or contentment.
NEW YORK (CNNMoney) -- Expensive TV and newspaper ads are so passé. This year retailers are betting on Facebook to hype their deals on backpacks and jeans during the critical back to school shopping season.
Popular back to school destinations like Target (TGT, Fortune 500), Sears (SHLD, Fortune 500) and Aeropostale (ARO) are among dozens of merchants that are pushing the envelope in how they use social sites like Facebook to generate buzz.
The retailer said users can buy products directly from its Facebook store, and using Facebook's "like" and "share" tabs, also share what's in their shopping bag with their Facebook network of family and friends.
The like button on the social networking website Facebook was first enabled on February 9, 2009.[1] The like button enables users to easily interact with status updates, comments, photos and videos, links shared by friends, and advertisements. Once clicked by a user, the designated content appears in the News Feeds of that user's friends, and the button also displays the number of other users who have liked the content, including a full or partial list of those users. The like button was extended to comments in June 2010. After extensive testing and years of questions from the public about whether it had an intention to incorporate a "Dislike" button, Facebook officially rolled out "Reactions" to users worldwide on February 24, 2016, letting users long-press on the like button for an option to use one of five pre-defined emotions, including "Love", "Haha", "Wow", "Sad", or "Angry". Reactions were also extended to comments in May 2017, and had a major graphical overhaul in April 2019.
The like button is one of Facebook's social plug-ins, in which the button can be placed on third-party websites. Its use centers around a form of an advertising network, in which it gathers information about which users visit what websites. This form of functionality, a sort of web beacon, has been significantly criticized for privacy. Privacy activist organizations have urged Facebook to stop its data collection through the plug-in, and governments have launched investigations into the activity for possible privacy law violations. Facebook has stated that it anonymizes the information after three months, and that the data collected is not shared or sold to third parties. Additionally, the like button's potential use as a measurement of popularity has caused some companies to sell likes through fake Facebook accounts, which in turn have sparked complaints from some companies advertising on Facebook that have received an abundance of fake likes that have distorted proper user metrics. Facebook states in its Terms of Service agreement that users may only create one personal page, and it has ongoing efforts against the spread of fake accounts.
The like button is a feature of social networking service Facebook, where users can like content such as status updates, comments, photos and videos, links shared by friends, and advertisements. The feature was activated February 9, 2009.[2] It is also a feature of the Facebook Platform that enables participating websites to display a button that enables sharing the site's content with friends.[3]
When a user clicks the like button, the content appears in the News Feeds of that user's friends.[4][5] The button also displays the number of users who liked each piece of content, and may show a full or partial list of those users.[6] The ability to like users' comments was added in June 2010,[7] and the ability to react with one of five pre-defined emotions, including "Love", "Haha", "Wow", "Sad", or "Angry", was added in May 2017.[8][9]
After more than a year in testing,[11] which included October 2015 availability in Ireland and Spain,[12] Facebook officially rolled out "Reactions" to users worldwide on February 24, 2016. The feature allows users to long-press on the like button to get options between five pre-defined emotions ranging from "Love", "Haha", "Wow", "Sad", and "Angry".[11][13] In June 2017, in celebration of Pride month, Facebook introduced a rainbow flag as part of its Reactions options.[14][15][16]
In September 2019 it was revealed that Facebook is conducting a trial in Australia to hide the like count on posts. [19]In 2020 during the COVID-19 outbreak, a "Care" reaction was added to Facebook.[20]
The Like button is one of Facebook's social plug-ins, which are features for websites outside Facebook as part of its Open Graph.[24][25] Speaking at the company's F8 developer conference on April 21, 2010, the day of the launch, CEO Mark Zuckerberg said "We are building a Web where the default is social".[25][26] The like button is implemented similarly to an advertising network, in that as more sites participate, Facebook is given a vast amount of information about who visits which websites and when. When loading a website that has the like button enabled, the user's web browser connects to Facebook's servers, which record which website was visited, and by what user.[27]
A week after the release of the social plugins, Facebook announced that 50,000 websites had installed the features, including the like button.[28] Five months later, the number had increased to 2 million websites.[29]
In December 2010 and in the United States, Microsoft's Bing search engine partnered with Facebook to identify which links in search results have been "liked" by the searcher's Facebook friends.[30][31]
The number of "likes" on Facebook can serve as a measurement of interest and/or popularity in a particular brand, product or personality, though there have also been reports of the "overblown importance" of likes.[32] Due to social media's influence in shaping reputations,[33] there exist companies specializing in selling "likes" from fake accounts.[34] This has caused issues for companies advertising on Facebook, due to receiving an abundance of likes without credibility that distort actual user metrics.[34] Facebook's Terms of Service agreement states that users are only allowed to have one personal page,[35] and it has an ongoing "war" against fake accounts.[36][37] A May 2015 estimate put the number of fake accounts at 170 million,[38] and a Symantec study in September 2011 found that 15% of 3.5 million video posts were made through fake likes.[39]
Social network like buttons on websites other than their own are often used as web beacons to track user activities for targeted advertising such as behavioral targeting combined with personally identifiable information, and may be considered a breach of Internet privacy.[41][42][27][43] In June 2010, the American Civil Liberties Union, Center for Democracy and Technology, Center for Digital Democracy, Consumer Action, Consumer Watchdog, Electronic Frontier Foundation, Electronic Privacy Information Center, Privacy Activism, Privacy Lives, and Privacy Rights Clearinghouse sent an open letter to Facebook requesting that it "Do not retain data about specific visitors to third party sites that incorporate "social plugins" or the "like" button, unless the site visitor chooses to interact with those tools."[44][45]
Research shows that Facebook likes can be automatically processed to infer intimate details about an individual, such as sexual orientation, political and religious views, race, substance use, intelligence, and personality. Effectively, individual views and preferences can be revealed even if they were not directly expressed or indicated by liking associated content.[61]
In February 2013, legal action was brought against Facebook by patent-holding company Rembrandt Social Media. Rembrandt owns several patents taken out by Dutch programmer Joannes Jozef Everardus van der Meer, who died in 2004.[62] These include patents filed in 1998 relating to Van der Meer's fledgling social network Surfbook, including, according to legal papers filed by the patent holder, the ability for users to approve data using a "like" button.[63]
I have added a Facebook Like button on my Tumblr blog (in the template): both the iFrame code and the Open Graph tags. The button shows up normally below each blog article. When I click the button, it changes its status to 'liked', but flips back to the original state after one second. 2ff7e9595c
Commentaires